Focus on late-seed and Series A stage companies, however could consider seed investments in areas of our sector expertise or with co-investors we know.
The sweet spot is business-to-business software-as-a-service solutions, however, we also invest in compelling business-to-consumer applications.
Our focus is on software or software enabled companies, but we could also consider “software-first” hardware businesses.
Initial check size of US$0.5-4m, following up to US$15m over the life of our investment.
We are seeking 10-20% stakes with Board roles to enable our value-add.
We are sector and business model agnostic.
Investment criteria
A team of expert founders having achieved good initial traction (US$50-200k MRR) and tackling a sizable problem.
Compelling product with sticky customers and low/negative churn.
Business models with solid economics and LTV/CACs above 3x.
Scalable sales/marketing channels, either inbound or outbound.
First-mover or other lasting competitive advantage.
Time horizon to potential exit is not a major consideration.
Investment process
We like meeting companies early on in their development. Even at that stage before we invest, we could be helpful with our network or professional advice.
We apply a structured analytical approach to evaluating the company. We are always interested in learning more about financial and operating metrics.
Our investment terms are company friendly and could be tailored to particular needs and situations.
Post term sheet signing we have a standardised due diligence process across main business areas – business, tech/intellectual property, finance, legal, tax, and others.
From term sheet signing to closing a transaction the process can take one or two months depending on the speed of the company in assisting in the due diligence process.
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